Focusing on the important few.

Reading Time: 3 minutesWhen professionals deliver services to a niche group of customers, they tend to attract more business. There is something inherently trusting about going to a professional who only focuses on one thing. People know that this focus will provide more expertise, more efficacy, and more value for the extra money. I remember reading Harry Beckwith’s book Selling the Invisible about …

Get your neck looked at if you have chronic headaches.

Reading Time: 2 minutesLast month a paper was published in The Journal of Manipulative and Physiological Therapeutics where they looked at some of the factors that make chronic migraine sufferers different than everyone else. They found that, compared to people who don’t have headaches, if you have regular migraine headaches, you will have some sort of neck problem. If you have headaches, you …

Would You be a Volunteer Crash Test Dummy?

Reading Time: 2 minutesRoad and Track ran an interesting story where they sent one of their writers to Las Vegas to volunteer to be a crash test dummy. After trying to arrange a crash test conducted by auto manufacturers and Insurance Institute for Highway Safety (IIHS), who rejected their request based on ethical grounds, they finally found a group called the Collision Safety Institute (CSI). The …

Does chiropractic care help with neck pain with pinched nerves?

Reading Time: 3 minutesWhen your neck becomes arthritic and painful, the bones and inflamed soft tissue can compress the nerves that travel through the neck and down the arms. This is called osteoarthritis and degenerative joint disease (DJD). More specific to the bones in the spine, this is called degenerative disc disease (DDD). When you have degenerative disc disease and it presses on a …

Excellent shoulder examination

Reading Time: 1 minute  I ran across this video the other day of an orthopedic surgeon doing a shoulder examination. I thought this guy presented it so well, that I had to share it. Dr. Hawkins of the Steadman Hawkins Clinic starts out by talking about how the usual shoulder exam goes straight to the point. If you are talking to a patient, …